ACT - Hospitality - Fit-out
In a highly competitive market segment, cafes need to stand out in order to attract and retain customers. The approach to this is two-fold. Firstly, outstanding coffee is a non negotiable. Secondly, it’s integral to create a space where customers feel comfortable to retreat into.
The team at Espresso Room understand the assignment.
By placing equal emphasis on their products and their customer experience, Espresso Room has quickly grown into an industry leader with locations spread out across the country.
Hurst has had the pleasure of delivering a number of these key locations.
- Client
- Espresso Room
- Architect
- MorrisCo Design
- Programme
- 3 Months
The Project
Located within a busy shopping precinct, Espresso Room’s new location needed to grab the attention of passers-by.
With this in mind, the project was very design oriented with specific features ranging from statement lighting pieces draped in greenery and sections of timber flooring along with the inclusion of feature walls.
In order to sell that feeling of comfort, it was also a priority to construct seating areas that maximised the space without feeling overcrowded. From bench seats and high top tables to a private nook complete with sofas, customers have a plethora of options to choose from.
Our team also worked to create a service space fit for baristas to shine and cashiers to efficiently process orders and payments. With dedicated space carved out for the coffee machines and the display cabinets, there is room for everyone to create their Espresso Room magic.
The Hurst Difference
When projects have a relatively small footprint, making an impression is paramount. This is where our team’s attention to detail comes to the fore.
We pay as much credence to the small details as we do the big ones. This dedication means that the different layers of the project can come together seamlessly to create an uncompromising space.
Our inherent understanding of the hospitality industry and our deep expertise combine to ensure that we are an asset to your project. With insight and experience comes an ability to better navigate challenges and provide suggestions that unlock the true potential of your project.
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